Pitch Table

Idea 1
Possible Title: Changes
Content : School children witness a murder - changes their lives
Target Audience (age, gender, social class ect) : Male and Female , Teenagers and all backgrounds
Channel and time of broadcast : Channel 4 at 9.00pm
Frequency: Twice a week - Monday and Friday

I feel this soap opera can be successful because I aim to attract both male and females from all backgrounds which maximises the amount of viewers I am able to gain. Although scheduling my soap at 9.00pm can be seen as a late time , I feel it is an appropriate time because it will not clash with other soaps such as Eastenders and Coronoation Street which are my main competitors.

Idea 2
Possible Title: Living on the edge
Content : Poor families, struggling to live - consequences
Target Audience (age, gender, social class ect) : Male and Female , adults 18 + and working class backgrounds
Channel and time of broadcast : Channel 1 at 9.00pm
Frequency: Twice a week - Tuesday and Thursday

"Living on the edge" aims to attract both male and female viewers over the age of 18, this is a wide target audience so it is vital that I introduce a narrative that can be interesting to a large audience. Working class backgrounds may be interested int his soap more than others as they may be facing some of the issues expressed. This soap will be shown at 9.00pm as it is only aimed at 18 year old's plus. I understand that this may limit the success however I want to explore issues that may not be suitable for under 18s. I feel the frequency is correct for this soap as I do not want to compete against other soap operas, I want viewers to watch my soap in addition to others.

Idea 3
Possible Title: Diaries
Content : Outlining different views on sexuality
Target Audience (age, gender, social class ect) : Male and Female , adults 18 + and all backgrounds
Channel and time of broadcast : Channel 4 at 10.00pm
Frequency: Twice a week - Thursday and Friday

"Diaries" is a soap expressing different views on sexuality and how it can change families lives. As this soap will be expressing some diverse situations it was important that the age limit was 18 and over. I felt this soap would be interesting for all backgrounds as I aim to introduce characters from different cultural backgrounds throughout the soap. As the content for this soap is intense, 10.00pm seemed a suitable time to broadcast this soap. However I am aware that this timing slot may limit to the success and exposure the soap will gain. I would like to end each episode with a cliffhanger in order to entice the audience, which is why I choose the frequency of this soap to be on days after one another.

Idea 4
Possible Title: Winchmore Hills
Content : Spoilt, rich teenagers living the life
Target Audience (age, gender, social class ect) : Female , Teenagers 16+ , all backgrounds
Channel and time of broadcast : Channel 4 at 8.00pm
Frequency: Three times a week - Monday , Wednesday and Friday

"Winchmore Hills" is a soap following the lives of teenagers around the area of Winchmore Hill (expressed in the title). Although I am targeted all ages above 16 and all backgrounds I understand that I will have a small target audience as mainly only females will be interested in this soap. 8.00pm is a appropriate time for this soap and will enable this soap to gain exposure to all ages. I feel the frequency of three times a week will aid the target audience to watch the soap as it will give them a break of two days a week in between episodes.


All members within my group held a meeting to discuss all our pitch ideas before choosing one. It was important for each group member to come up with many different pitch ideas so we could have a wide range to choose from. It was vital that we could all confer about each idea and decide which one we felt was best for our soap opera. As a group we went through each idea and discussed the strengths and weaknesses. It was important we gave each idea the same amount of time as at a first glance the idea may not seem interesting but after a discussion each idea was clear to our group. We now have an idea in which we would like our project to go however a sufficient amount of planning and preparation must go ahead first. We would first choose the best treatment amongst our own pitch tables which would result in 3 final treatments to pick the final one.However before completing the treatment for my best soap idea, I will carry out more research into the soap Eastenders as I feel the input I will gain, can influence the treatment I finalise.